SEO articles from Searchenginewatch
Local Search Marketing Tactics
It's tempting to think of local search as merely a subset of a broader search marketing campaign, but best results come with tactics specifically tailored to the uniquely nuanced needs of searchers looking for local information and services.
Yahoo Launches Desktop Search
Long anticipated, Yahoo's new Desktop Search beta is a solid contender in the increasingly crowded desktop search playing field.
Speeding Up Acrobat Reader
If you dread opening PDF files found in search results because of Acrobat Reader's painfully sluggish startup time, take heart: A nifty free utility tweaks Acrobat to load in a flash.
Looking Back, Looking Ahead: Developments With Consumer Search
Danny Sullivan reflects on how this year, web search will morph into consumer search, where major search companies offer a robust range of ways to search for information in specialized areas. He also reflects on other major developments that have emerged over the past year.
The Search Engine Report - Number 98
Search Engine Watch editor Danny Sullivan recaps top search engine stories from December 2004.
Search Resolutions for the New Year
Now's an ideal time to reflect on your searching habits and ring in some changes that will make you a more effective searcher in the year to come.
The Best Online Reference Sites
Looking for an answer to a specific question? Check out this list of the best reference sites of 2004, as compiled by the American Library Association.
Yahoo Offers Real-Time Traffic Reports
Largely overlooked during the holiday craziness last month, Yahoo introduced real-time traffic information for 70 major U.S. cities.
Search Headlines from Around the Web
Search headlines from around the web, December 27, 2004.
Searching for Quick Answers To Odd Questions
Looking for an obscure fact, and need the answer right now? Forget search engines: Specialized search tools can help you track down offbeat information in a flash.
A Skeptic's Guide to Internet Research
In this era of drive-by searching when most people are satisfied with just about any 'information' that turns up in top ten result lists, it's refreshing to read a book by a professional researcher who's an unabashed skeptic about virtually all sources of online information.
Searching for Live Music
Want to listen to a live recording, but don't want to risk potential problems from using a file sharing network like Kazaa or Morpheus? The Live Music Archive offers thousands of hours of free, legal music, available on demand.
Ask Jeeves Launches Desktop Search
Ask Jeeves has launched a beta desktop search application, capping off a very busy year in the desktop search space.
State of the Search Marketing Industry 2004
Jupiter Research and SEMPO (the Search Engine Marketing Professional Organization) have released results of separate surveys providing one of the most detailed looks yet at current practices and advertiser spending in the search marketing industry.
Google Partners with Oxford, Harvard & Others to Digitize Libraries
Google has announcing five new content partners and a massive scanning project that will bring millions of volumes of printed books into the Google Print database.
MSN Joins the Desktop Search Fray
Microsoft has launched its long anticipated desktop search application, and it's packed with promising features and tools that make it a strong contender coming out the gate.
Friendster, Eurekster Team Up for Personalized Search
Friendster has rolled out a new internet search service powered by Eurekster that taps into your online social network to personalize and enhance search results.
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